Going back a decade ago, BOSS. Gaming Solutions was one of the most reliable platforms when it came to online poker. And yet a few market shifts and regulation changes later. The once-powerful turnkey solution re-branded itself and opted to focus down the white label casino route. So, to make sure their proposition is as appealing as possible for emerging online casino brands. They recently inked a deal with the award-winning Swedish studio Play’n GO. According to the terms, the platform will swiftly have access to Play’n GO’s complete game library.
At first BOSS. Gaming plans to deploy these on its brand. And not long after Play’n GO’s offering will be available for any new casinos and existing ones who choose Boss’ echo-system to propel their site.
When the news went public Jeff Letlat, BOSS’ CEO admitted to being “beyond excited” to add such a renowned provider to their offering. For him, the addition of their collection was an important milestone as he classified their games as “excellent and varied”.
What’s more, the latest agreement will also enhance BOSS exclusive collection of 25+ slots in their bespoke ThunderSpin game engine.
But for Play’n GO, this agreement was undeniably important too. After all, BOSS. Gaming is famous for letting players test games in fun mode before putting money in. And Play’n GO has long focused on conceptualizing games with extensive tutorials as we’ve seen in Sweet Alchemy. This way, players can master the gameplay to enjoy their games even more. So their vision matches.
2020 was a big year for the content creator Play’n GO. But 2021 looks even more promising for them. Indeed, only last week they deployed Coils of Cash video slot. A game which as of today boasts the highest exposure (30,000x) in their catalog.
This game will make a fantastic addition to BOSS. But since many brands already distribute their slots, even more partners and players will fill its tremendous multiplier power.