Swintt has announced that it has started its journey in the right direction after signing a new licensing agreement with GiG. The new startup game provider has just been around since earlier this year. Therefore, a deal with a huge iGaming company like Gaming Innovation Group, owner of Rizk brand, is a “landmark deal” for the company.
Under the terms of the deal, GiG will be distributing over 50 games from the Swintt portfolio. Firstly, they will be offering some top classics from land-based games, such as Heart of Earth and Master of Books. Plus, there will be new and unique titles including Legendary, plus brand new game such as Wild Wild Witch going live too.
This isn’t just a great deal for Swintt, as GiG also benefit from the agreement. CCO of GiG, Ben Clemes revealed he was “impressed by the depth and appeal of the Swintt portfolio”. This is even more impressive considering how new the company is.
It’s also a great move to partner up with a start-up company so close to the beginning of its life. They can work closely with fresh and exciting teams. New games mean an even better offering for the online casino players. This means an even better experience for GiG players and platform clients too.
Also, another benefit is that the games can make use of ‘widget-based gamification suite’. This means they can benefit from exciting features such as tournaments, achievements and more. This will increase not only player engagement but also retention. There will also be CRM opportunities such as challenges as well as in-game notifications and messages.
The CEO of Swintt, David Flynn, is “thrilled to be announcing this deal between Swintt and GiG” stating that together, they will deliver quality content. Plus, he believes the companies share “values of corporate social responsibility and responsible game” which really does make it the “perfect partnership.”