Relax Gaming Announces First Branded Content Deal

Relax Gaming is announcing they’re ready to step into the ring. Indeed, the company recently announced they’ll merge sports and casino with their first branded content deal. The two new slots, Let’s Get Ready To Rumble and, It’s Time will have a Boxing and an MMA theme which is unseen in online casinos. But that’s not all. The new games will have catchphrases and will use the voices of two legends, Bruce and Michael Buffer.

For now, we’re unsure exactly when they’ll land in the lobby of your favourite casinos. However, we do have a bit of insight into the project. So, let’s see how the new deal will shake up the industry.

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Relax Gaming gets disruptive as they capture the exhilaration of fight nights

After shaking hands, the sports icons and the emerging game studio expressed delight about the deal. And based on their statements, it sounds like they all strive for greatness as they’re entering this venture that will entertain sports fans beyond beliefs.

Simon Hammon, CPO at Relax Gaming, believe in the concept and said. “As we continue to capitalise on rapid growth and market presence. It’s a natural step to get disruptive in the best way, with games that feature the most iconic announcers. Both slot games will include diverse mechanics and design styles, highlighting the versatility of the Relax Gaming offering.”

Also commenting on the upcoming releases is Bruce Buffer. “My brother and I are happy to enter the world of video slots with a team as professional as Relax Gaming. Their ability to capture the essence and exhilaration of fight nights have resulted in an entertaining project.”

Relax Gaming Announces First Branded Content DealA well-known duo

This brother duo is well-known around the world. And so are their catchphrases. Even people who haven’t seen a boxing match are familiar with “Let’s get ready to rumbbbbllleeeeeee”.

In fact, it’s super catchy, and it always gets people pumped whenever they hear it. And surely, the iconic lines delivered from the legends will make for an equally iconic slot too. Relax Gaming slots are available in many online casinos like Vera&John, Casino Heroes, and LeoVegas. So there’s no doubt that once these games are ready. These popular brands will quickly launch them in their lobby.